Marteq KNOWLEDGE
Let's Delve a Bit Deeper into Marteq...
This brief details the options available for an organization to collect zero party data, outlining how it is accomplished and making a recommendation on how you can proceed (click the image to access).
This short brief provides a specific overview as to how the consumer's clickstream data flows in and out of Adobe Analytics via Marteq.
This slide deck provides an overview of Marteq, its integration with Adobe Analytics, and the subsequent benefits.
This case study covers Marteq's use by respondi, Europe's largest consumer research panel. Consumer participation exceeded 55%, and there's more.
This graphic provides a non-technical overview of how clickstream data flows into Adobe Analytics from Marteq and vice versa.
This infographic provides a visual description of how Marteq works, from setup to data delivery to consumer communications (click the image to enlarge).
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