The Integration - Marteq: Integrating The Consumer's Clickstream Into Adobe Analytics

Everything the adobe analytics customer needs to
→ gather insight
→ react to the insight
→ and reward for the insight...
in one application.

In one place, you'll gain the deepest insight to each and every consumer,
then react to that insight by sending messages, promotions, surveys,
whatever you desire to build transparent and profitable relationships.
How marteq integrates with Adobe Analytics
The process for your consumers to capture, control and share their clickstream data is simple:
the consumer downloads the application, and data capture & control begins.
That clickstream data goes directly into your Adobe Analytics instance.
Clickstream Data from Marteq into Adobe Analytics...
...and targets from Adobe Analytics into Marteq.
The consumer's clickstream data flows into Adobe Analytics for analysis.
Consumer outreach to target(s) is sent to the consumer's browser using Marteq (bypassing email, texting, advertising).